Thursday, August 1, 2013
An original art piece by Cassie Hester, an assistant professor in graphic design at the University of West Georgia, was chosen to be included in the 2014 Graphis Annual, a highly respected European design journal. Hester’s piece, a creative poster for UWG’s annual event “Art Incend,” was one of 150 award-winning pieces chosen from approximately 850 entries submitted worldwide.
Winning submissions include work featuring editorial pieces in GQ, album design for Justin Timberlake and RCA, packaging for the Coca-Cola Company North America and branding for Target Corporation, among others.
“Having my poster included in the 2014 Graphis Annual is a huge honor,” Hester said. “Graphis is a well-respected international design journal that reaches a large international audience.”
According to www.graphis.com, “Graphis is the compelling record of the world’s most significant and influential works in design, advertising and photography.” First published in 1944, Graphis originally featured work by artists and illustrators before slowly transforming into the presentation of modern day graphic design. The Graphis Annual was first introduced in 1952, adding the photography category in 1966 and the poster category in 1973.
"Not only is this awesome for Cassie and the graphic design program, but it also brings worldwide attention to the department of art and University of West Georgia," said Joey Hannaford, assistant professor of graphic design at UWG.
To create the poster, a simple logotype was designed and laser-cut into one-fourth-inch clear acrylic. The acrylic design was then anchored to a black board, and red laser pointers were directed through the acrylic form. The red beams were refracted, creating a simmering, red glow. A series of laser configurations were then documented with a single-lens reflex, or SLR, camera using long exposures. The best image was chosen for use on the poster and combined digitally with the necessary information for publicity.
“Art Incend,” taking place in the fall, is an annual event hosted by the University of West Georgia’s Department of Art. This weeklong event features workshops in a variety of disciplines including painting, printmaking, sculpture and ceramics and multiple activities such as anagama and raku firings, as well as a large iron pour. The dates for the 2013 event will be announced at the beginning of the fall semester.
Image: Cassie Hester’s Award-winning “Art Incend” Poster