COMM 4421P Practicum - Student-Managed Public Relations Firm 0/2-6/1-3
Prerequisite: COMM 1154 and COMM 3313
Practical experience with the student-managed public relations firm that primarily includes hands-on experience through service learning and experiential learning projects for private, nonprofit, and public sector clients with emphasis on strategic planning, research, data analysis, campaign development, copywriting, promotional design, or use of social media across traditional and digital media platforms. Repeatable; Maximum of 3.0 credit hours may be applied to the Mass Communications major.
