B>QUEST

(Business Quest)

INDEX OF ARTICLES

(Includes an Abstract of Each)

1996

(first year of publication)


Articles By Academicians

Real Estate Brokerage And Agency:
Middlemen, Facilitators, and Transaction Brokers
Make An Appearance

by H. Glenn Boggs

This article traces the historical concept of a "middleman" in real estate transactions and links this heritage to explanations of recent developments involving facilitators or transaction brokers in real estate agency practice.

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The Home Office Deduction

by Royce E. Chaffin and George S. (Steve) Busby

Day care operators, employees, educators, outside sales persons, certain specialist physicians, investors, and others who incur office expenses in the home must meet the tough rules of the Internal Revenue Code, section 280A in order to claim a tax deduction. With limited exceptions, the deduction will not be allowed even though an allocable portion of depreciation, utilities, insurance, etc. expenses would otherwise be allowable as a deduction for trade or business expenses (under Section 162) or for the production of income (under Section 212). This paper points out the exceptions that allow individuals to claim all qualified deductions.

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Forensic Economics: The Ethical Dilemma Of Information Competition

by Charles C. Fischer

This article examines the issue of qualitative market failure in the area of forensic economics. Focusing on the ethicality of the profession, it is argued that the weak link in the market is information competition. The nature of the information problem is examined, and remedial market policies are set forth. These market policies are presented within the larger context of market and nonmarket policies. The goal is to add to the important debate on how to ensure objective forensic economic analysis and thus minimize the "hired-gun" effect.

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An Integrated View Of The Relationship Between The Organization And Its Environment

by Barry E. Langford and Frank R. Hunsicker

The Objective-Environment Perception and Enactment Model (OEPE) developed by the authors provides a more realistic view of the external environment than each of the three traditional models: objective, perceived, and enacted. The OEPE model integrates the three perspectives with important internal factors that also affect strategic decisions. By eliminating the flaws in each of the traditional models, uniting their strong points, and integrating relevant internal factors, the model more clearly represents the real world of strategic decision making.

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Perceptions Of Female Sex Role Portrayals In Advertising:
A Synthesis Of Research For Managerial Application
In The Pacific Rim

by Michael S. LaTour

Marketing managers doing business in the Pacific Rim face the difficult challenge of marketing to women from diverse cultures. Many of these cultures are undergoing "consciousness raising" changes on the issue of the portrayal of women in advertising. Given the importance of women's issues to "cross-cultural" marketing efforts, a recent stream of academic research has generated considerable amounts of data and findings concerning female role portrayals. Yet, for practitioners, the key question is "what does this mean for managerial decision making as to the design of advertising campaigns targeted to women?" Towards this end, this paper provides an analysis of past studies of perceptions of femal role portrayals along with definitive recommendations for marketing managers in the Pacific Rim.

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Factors Considered By Players In Choosing A Golf Course

by Michael D. Richard, James B. Faircloth, and Victoria P. Richard

The purpose of this study is to develop a model of public golf course choice intentions. Specifically, this study examines the attributes thought to influence the choice of public golf courses by U.S. golfers. Regression analysis is employed to investigate whether 17 golf course attributes exert a significant influence on public golf course choice intentions.

Public golf course choice intentions is found to be a functionof several groups of attributes including: the accessibility of the course, the physical attributes of the course itself, the other individuals directly and indirectly influencing the golfer, and the extra facilities available to the golfer at that course.

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Business Practices In Academic Institutions: Can They Succeed?

by Beheruz N. Sethna

Academic institutions have for generations regarded themselves as being above questions of efficiency. Some institutions have preferred to collapse under their own weight, rather than ask themselves serious questions about doing things differently and more efficiently. Questions about efficiency--and sometimes even effectiveness--have been regarded as being inappropriate, if not sacrilegious, with regard to academic departments and programs. In addition, universities and colleges have long had traditions of shared governance, which are quite different from the management methods found in industry. The question, then, is: Can business practices, which include concepts such as prioritization, questions of efficiency and effectiveness, redirection and reallocation of resources, and the like, succeed in an academic institution?

The answer proposed in this paper is "yes." However, it is suggested that both process and content are critical in a successful approach. These concepts are further developed in this paper, and an example is described in some detail which resulted in redirecting significant amounts of resources; while preserving the strong academic tradition of shared governance.

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Examining The Economic Competitiveness Of The Economies Of The Southern United States

by William Seyfried

Much discussion surrounds the issue of why some states experience relatively rapid economic growth, while others lag behind. In an attempt to find an answer to this important question, the author of this article finds a way to measure the competitiveness of several states in the South and then seeks out factors which explain differences in these states' competitiveness. A dynamic shift-share analysis of Gross State Product data is used to determine each state's competitive position. After thus obtaining the competitive position of each of these states, factors affecting their competitiveness are empirically tested for their significance. Taxes are found to have an insignificant impact on competitiveness, while both wages and education have a significant impact; however, the effect of the former is negative, while the latter's is positive.

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The Market For Safety

by Mark Thornton

The market is well equipped to regulate itself. For example, the very existence of the Underwriters Laboratory debunks the common civics-text view that without government innovation, private businesses would seek profit without regard to safety.

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Articles By Practitioners

The World On Your Desktop:
International Exposure and the Internet

by Marie Hawkins

Based on the experience of the Southwire Company in using the Internet to provide current information and technical support to its customers, the author considers current and future business use of the Internet.

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A Practical Customer Service Solution

by Jeanne Sawyer and Peter Meyer

This is a brief, but true story, of risk and reward that shows it is a mistake to assume the customer is always right. It is concerned with a type of problem many businesses face, but don't want to deal with. However, it is a problem a business will probably have to deal with sooner or later if it buys or sells complex products or advises those who do. In this article the authors reveal some important concepts for effectively solving this type of problem and lay out some practical steps to use in solving them.

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Jigsaw Management

by Peter Meyer and Richard Meyer

What to do when the scientific method fails to provide a solution to a problem.

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Editorial Opinion

Misconceptions About Insurance

by Carole E. Scott

What distinguishes Social Security from private insurance is not that it transfers income, but that it is a Ponzi scheme. Like a private pension plan, it provides retirees with money to buy goods, but unlike the money put into a private pension plan, money paid to the Social Security Administration does not make it possible for us to produce more goods. It is not surprising that the costs of some health insurance plans are spinning out of control, because insurance is not an appropriate method for covering relatively minor expenses experienced by everybody.

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New Science Validates Laissez-Faire And Draws Attention To Little Known School Of Economic Thought

by Carole E. Scott

Hypertext makes it possible to write truly multi-dimensional articles like this one. Links make it possible to read this article on several different levels. Which is chosen depends on your background and interests.

The ability of computers to do an enormous number of calculations in a short period of time has made it possible to study events which can only be modeled by a set of non-linear equations. As a result, some events formerly considered to be random and unpredictable have been found to display patterns. As a result of this work two new, related theories, Chaos and Complexity, have been developed and the claim made that the latter validates laissez faire and provides a better framework for examining the stock and bond markets than the efficient markets hypothesis.

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Economic Statistics: Good, Bad, Or Indifferent?

by Carole E. Scott

Depended upon by many for making vital decisions, are they dependable?

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This icon indicates that an article was subject to peer review. (See the Guidelines for Authors.)


B>Quest Is Published By The

Richards College of Business

David Hovey, Dean

Carole E. Scott, Editor-in-Chief

The State

University of West Georgia

A Unit of the University System of Georgia

Beheruz N. Sethna, President

Carrollton, Georgia

U.S.A.

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