Here is a list points to consider when writing and developing your web page.

Do's

• Write clearly and be brief
• Organize the presentation for quick scanning
• Make each page stand on its own
• Spell check and proofread everything
• Use alternative text for your images
• Group related information visually using horizontal lines
• Use a consistent layout in all pages
• Link back to your home page
• Sign your document - leave an email address for feedback

Don'ts

• Overuse bold, italics, all caps, ....
• Overuse images, use a blend of text with graphics (max - 100k of images per page)
• Overuse animation's
• Use heading tags for emphasis
• Split a topic across several pages
• Repeatedly link to the same site on one page