Marketing & Real Estate Department Richards College of Business at the University of West Georgia

Marketing

The Marketing degree for the B.B.A. program provides students with a high quality liberal arts based educational foundation so they can secure positions in local, regional, or national organizations or continue studies at the master's level.    (Learning Outcomes)                                                                                                                                                                                                                Hours
Core Areas A-E                                                                                                        42
                   Core Area A must include MATH 1111 or MATH 1113
                   Core Area B should include COMM 1110 or XIDS 1004 or THEA 2050
                   Core Area D should include MATH 1413

Core Area F                                                                                       18
                   ACCT 2101, 2102, ECON 2105, 2106, BUSA 2106, CISM 2201

Business Core:                                                                                     27
                   ABED 3100, CISM 3330, ECON 3402, 3406, FINC 3511, MGNT 3600, 3615,
   MKTG 3803, International Select

Major Courses:                                                                                  24
                   MKTG 4864, MKTG 3808, MKTG 4870, MGNT 4660
                   Four courses from: MKTG 3801, 3809, 3810, 3839, 4805, 4808, 4820,
   4866, 4886, RELE 3705

Electives                                                                                                 9
                   Two Business Electives
                   One Non-Business Elective

Physical Education                                                                        3
                                                                                              TOTAL 123


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	Marketing The Marketing degree for the B.B.A. program provides students with a high quality liberal arts based educational foundation so they can secure positions in local, regional, or national organizations or continue studies at the master's level. (Learning Outcomes) Hours Core Areas A-E 42 Core Area A must include MATH 1111 or MATH 1113 Core Area B should include COMM 1110 or XIDS 1004 or THEA 2050 Core Area D should include MATH 1413 Core Area F 18 ACCT 2101, 2102, ECON 2105, 2106, BUSA 2106, CISM 2201 Business Core: 27 ABED 3100, CISM 3330, ECON 3402, 3406, FINC 3511, MGNT 3600, 3615, MKTG 3803, International Select Major Courses: 24 MKTG 4864, MKTG 3808, MKTG 4870, MGNT 4660 Four courses from: MKTG 3801, 3809, 3810, 3839, 4805, 4808, 4820, 4866, 4886, RELE 3705 Electives 9 Two Business Electives One Non-Business Elective Physical Education 3 TOTAL 123


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