Salil Talpade, Ph.D.

Associate Professor, Marketing and Real Estate


Education

1991
Doctor of Philosophy, University of Alabama
Marketing
1984
Master of Business Administration, Middle Tennessee State University
Management
1979
Bachelor of Arts, Bombay University
Economics

Courses Taught

MKT 815
Marketing Strategy
MKT 466
International Marketing
MKT 464
Consumer Behavior
MKT 470
Marketing Management
MKT 431
Business-to-Business Marketing
MKT 408
Marketing Research
MKT 304
Business Challenges

Research Interests

Consumer Behavior
Household Purchase Decisions
Influence Processes
Teenager Purchase Behavior
Global Marketing
Global Strategies
Multi-cultural Marketing
Ethnic Effects
Research Methods
Research Design
Scale Development
Scale Testing

Personal

Hello and Welcome to my Home Page!!

If you have any questions concerning the Marketing degree or any of the courses that I teach, or my research interests, please do not hesistate to contact me by e-mail at stalpade@sbf.bus.westga.edu. Or by snail-mail at:

Department of Marketing and Real Estate
School of Business
West Georgia College
Carrollton, GA 30118-3030
voice: 770.830.2318
fax: 770.836.6774


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Updated: January 17, 1997