Founder DR. BRAD YATES
Dr. Brad Yates is the founder of The WOLF. He is a tenured full professor who has been at the University of West Georgia since January 2000. He teaches media law, media programming and management, telecommunication and electronic media industries, and all levels of film/television/video and radio production. His research interests include media literacy, mass communication education, social effects of television, and popular music. His research has been presented at national and international conferences and published in refereed journals including the International Journal of Instructional Media, The Internet and Higher Education, Journal of Communication and Media Research, Journal of Health Education, Journal of Popular Music Studies, Learning, Media & Technology, and SIMILE. He is an active member of the Broadcast Education Association (BEA) and the Association for Education in Journalism and Mass Communication (AEJMC). He is the former Head of the Entertainment Studies Interest Group (ESIG) and former member of the Council of Divisions within AEJMC. He currently serves as the Chair of the Professional Freedom & Responsibility Committee in ESIG. He also holds membership in the National Association for Media Literacy Education and College Media Advisers. He has been selected for competitive fellowships and seminars with the Academy of Television Arts & Sciences Foundation, the International Radio and Television Society, the National Association of Television Program Executives (NATPE) Educational Foundation, and the Radio-Television News Directors Foundation's Excellence in Journalism Education Project. Yates' professional experience is in television/video production, and he holds a B.A. in Communication Studies and an M.Ed. in Curriculum & Instruction from Lynchburg College in Virginia. He also earned an M.S. in TV-Radio-Film from the S. I. Newhouse School of Public Communications at Syracuse University, and a Ph.D. from the College of Journalism and Communications at the University of Florida. He is a huge Bruce Springsteen fan with over 35 live concerts to his credit. His most memorable concert moment is strumming Springsteen's guitar on "Born to Run" at Giants Stadium in New Jersey!