Description

Expounds upon principles discussed in COMM 3350-Digital Media Industries and COMM 3354-Digital Social Media & Society, and offers an in-depth examination of the historical, legal, and professional practices involved in programming and managing digital media. Emphasis will focus on the processes of selecting, scheduling, promoting, and evaluating programming for commercial radio and television networks and stations, cable television, public radio and television, streaming services, and online media. Moreover, management issues and programming terminology, strategies, and economics will be discussed.

Lecture Hours: 3.00 Lab Hours: 0Total Hours: 3.00

Semesters

Summer 2022 Semester
Course Title Instructor Campus Section Syllabus
Digital Media Program & Mgmt Kyle Lorenzano Distance E01 Syllabus via Concourse External Resource
Spring 2022 Semester
Course Title Instructor Campus Section Syllabus
Digital Media Program & Mgmt Kyle Lorenzano Carrollton 01 Syllabus via Concourse External Resource
Fall 2021 Semester
Course Title Instructor Campus Section Syllabus
Media Programming & Mgmt Kyle Lorenzano Carrollton 01 Syllabus via Concourse External Resource