COMM-4221 Health Communication Campaigns

Department of Mass Communications School of Communication, Film, and Media

Description

This course will introduce students to the basic theories and principles of health messaging design and delivery with the goal of improving health outcomes by changing people's beliefs and behaviors. The course will prepare students to use health communication theories to understand affected communities, develop and deliver targeted persuasive health messages, and evaluate messaging effectiveness.

Lecture Hours: 3.00 Lab Hours: 0Total Hours: 3.00