SPMG-4030 Sales and Promotion in Sport

Description

This course will provide an overview of the ticket sales management facet of the sport industry. The student will leave this course with a solid understanding of what makes ticket sales, what it is, and how companies and entities apply these methods in the real world . The course will concentrate on both the theories behind sales but also the current concepts and issues that are prevalent in the business of sport.

Lecture Hours: 3.00 Lab Hours: 0Total Hours: 3.00