B.S. Mass Communications Program Map

Public Relations Track
With Public Relations, students gain hands-on experience in media relations, community relations, and employee relations through bluestone-Public Relations Firm and experiential and service learning projects for private, nonprofit, corporate, and public sector clients.
Stats
60
Core Credit Hours
45
Major Credit Hours
15
Elective Credit Hours
- Plan Your Degree
- Crush Your Course
- Find Your Place
- Broaden Your Perspectives
- Connect Off-Campus
- Take Care of Yourself
- Pave Your Path
Plan Your Degree
Disclaimer: This program map is intended ONLY as a guide for students to plan their course of study. It does NOT replace any information in the Undergraduate Catalog, which is the official guide for completing degree requirements.
| Course Name | Credit Hours |
|---|---|
|
C: ENGL 1101
English Composition I |
3 |
|
I: XIDS 2002
(Recommended) First-Year Seminar |
2 |
|
S: HIST 1111 OR 1112
US History |
3 |
|
F: COMM 1121 |
1-2 |
|
T: Science + Lab |
4 |
Milestone:
- Complete ENGL 1101; required to earn a C or higher.
| Course Name | Credit Hours |
|---|---|
|
C: ENGL 1102
English Composition II |
3 |
|
M: MATH 1401, 1001, OR 1111
Elementary Statistics, Quantitative Skills & Reasoning, or College Algebra |
3 |
|
F: COMM 1110
Public Speaking |
3 |
|
P: HIST 2111 OR 2112
US History |
3 |
|
F: COMM 1121 |
1-2 |
|
T: Non-Lab Science |
3 |
Milestones:
- Complete ENGL 1102; Required to earn C or higher.
- Complete COMM 1110; Required to earn C or higher.
- Complete 30 credit hours by end of term, including credit hours earned previous terms.
13-14 Fall Credit Hours + 16-17 Spring Credit Hours = 29-31 Credit Hours
| Course Name | Credit Hours |
|---|---|
|
F: COMM 1154
Introduction to Mass Communications |
3 |
|
F: Foreign Language
Foreign Language 1000-to-2000 level |
3 |
|
A: Arts, Humanities, or Ethics
Any Option except COMM 1154 |
3 |
|
I: Oral Communication
Any Option except COMM 1110 |
3 |
| T: STEM Course | 3 |
Milestones:
- Complete first foreign language requirement.
- Complete COMM 1154; Required to earn C or higher.
| Course Name | Credit Hours |
|---|---|
|
P: POLS 1101
American Government |
3 |
|
F: Foreign Language
Foreign Language 1000-to-2000 level |
3 |
|
F: COMM 2254
Media Ethics |
3 |
| S: Social Science | 3 |
| A: Arts, Humanities, or Ethics | 3 |
Milestones:
- Complete second foreign language requirement.
- Complete COMM 2254; Required to earn C or higher.
- Complete 60 credit hours by end of term, including credit hours earned previous terms.
15 Fall Credit Hours + 15 Spring Credit Hours = 30 Credit Hours
| Course Name | Credit Hours |
|---|---|
|
COMM 3302
Writing Across Media |
3 |
|
COMM 3313
Public Relations Principles |
3 |
|
Elective
Must select COMM 3000-to-4000 level courses or courses from approved list |
3 |
|
Minor |
6 |
Milestones:
- Complete COMM 3301.
- Complete COMM 3313.
| Course Name | Credit Hours |
|---|---|
|
COMM 4414
Public Relations Management |
3 |
|
COMM 4451
Public Relations Writing |
3 |
|
COMM 4484
Mass Comm Research Methods |
3 |
|
Elective
Must select COMM 3000-to-4000 level course or course from approved list |
3 |
|
Minor |
3 |
Milestones:
- Complete COMM 4414 – Public Relations Management.
- Complete COMM 4451 – Public Relations Writing.
- Complete COMM 4484 – Mass Communications Research Methods.
- Complete ALL pre-requisites before taking capstone course COMM 4444 – PR Campaigns. Pre-requisites are COMM 3313 – PR Principles, COMM 4414 – PR Management, and COMM 4451 – PR Writing
- Complete 90 credit hours by end of term, including credit hours earned previous terms.
15 Fall Credit Hours + 15 Spring Credit Hours = 30 Credit Hours
| Course Name | Credit Hours |
|---|---|
|
COMM 4413
Public Relations Cases |
3 |
|
COMM 4421P/4444/4486
Practicum: bluestone PR Firm, Public Relations Campaigns, or Internship |
3 |
|
Elective(s)
Must select COMM 3000-4000 level courses or courses from approved list |
3 |
| Minor | 6 |
Milestones:
- Complete COMM 4413 – Public Relations Cases.
- Complete COMM 4421P – Practicum: bluestone PR Firm, COMM 4444 – Public Relations Campaigns, OR COMM 4486 – Internship.
| Course Name | Credit Hours |
|---|---|
|
COMM 4421P/4444/4486
Practicum: bluestone PR Firm, Public Relations Campaigns, or Internship |
3 |
|
COMM 4454
Media Law |
3 |
|
Electives
Must select COMM 3000-4000 level courses or courses from approved list; Complete 9 credit hours if minor requires 15 credit hours; complete 6 credit hours if minor requires 18 credit hours. (COMM 4421P - Practicum: bluestone Public Relations Firm or COMM 4486 - Internship) |
3/6 |
|
Minor
Complete 3 credit hours if minor requires 18 credit hours. |
0/3 |
Milestones:
- Complete COMM 4444 – PR Campaigns.
- Complete a minimum of 12 credit hours of COMM 3000-4000 level courses to apply toward 18-21 credit hours of major electives.
- Complete 120 credit hours by end of term, including credit hours earned previous terms.
15 Fall Credit Hours + 15 Spring Credit Hours = 30 Credit Hours
Additional Information:
- Mass Communications majors must take at least 12 hours COMM 3000-4000 level courses. The remaining 6-9 credit hours (depending on the minor) can be from any discipline, at any level of learning, including COMM 1000-4000. Additionally, students may take up to 6 hours of internship (COMM 4486) for credit in their degree program, and students may take up to 6 credit hours of 3000-4000 level practica courses in their degree program. However, students may not exceed a total of 9 credit hours of internship and practica combined.
Crush Your Course
First Year:
- Talk with your professors and advisors about your education and career goals.
Middle Years:
- Complete core IMPACTS classes.
- Meet with your faculty mentor at least once per semester.
Last Year:
- Complete an internship.
- Submit your coursework for internal Excellence Awards.
- Submit your work for national awards.
Find Your Place
First Year:
- Join PRSSA.
- Become a mentee in the Alumni Mentor Programs.
- Attend SCFM networking functions and alumni networking events.
Middle Years:
- Attend (or volunteer at) Media Day.
- Maintain PRSSA membership.
- Participate in bluestone.
- Explore internship opportunities.
Broaden Your Perspectives
First Year:
- Check out the education abroad office.
Middle Years:
- Consider a study abroad program. Check out students’ stories of their experiences.
Last Year:
- Assess your cultural competency.
- Consider working abroad and research visa regulations.
- Explore practices of creating more inclusive careers.
Connect Off-Campus
First Year:
- Visit Wolves Vote to learn about the voting process and registration.
- Consider volunteering for a campaign or organization in your community.
Middle Years:
- Complete an internship in your field.
- Consider a summer or part-time job.
- Ask your department about networking opportunities with alumni.
Last Year:
- Ask for advice from professionals in your field of interest.
- Explore career shadowing opportunities.
Take Care of Yourself
First Year:
- Visit Health Services.
- Get fit! Visit URec to see all your options.
- Visit the Center for Economic Education and Financial Literacy.
Middle Years:
- Take a fitness class, climb the rock wall, or join an intramural team.
- Consider whether counseling is right for you: take a mental health screening.
Last Year:
- Explore a farmer’s market for fresh produce.
- Develop a post-graduation exercise plan.
- Explore your loan repayment options and complete your exit counseling.
Pave Your Path
First Year:
- Complete a self-assessment to see what careers and majors are right for you.
- Visit Career Services.
- Create your profile on Handshake.
- Consider applying for an on-campus job.
Middle Years:
- Draft your resume and attend a resume blitz.
- Learn about how to network on social media and update your Handshake profile.
- Draft your personal statement.
- Visit the graduate school to find out about graduate programs and admission requirements.
Last Year:
- Request references from professors and supervisors.
- Draft your resume cover letter and personal statement and revise it with career services.
- Attend business fairs and career fairs at UWG and across the state.
- Attend an interview workshop.
- Apply for graduate programs.
Careers

Career Opportunities
This degree may help you get work as the following:
- Advertising Account Executive
- Advertising Copywriter
- Event Manager
- Marketing Executive
- Media Researcher
- PPC Specialist
- Public Affairs Consultant
- Public Relations Officer
- Sales Promotion Account Executive
- Social Media Manager
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