Practical experience with the student-managed public relations firm that primarily includes hands-on experience through service learning and experiential learning projects for private, nonprofit, and public sector clients. Emphasis is placed on strategic planning, research, data analysis, campaign development, copywriting, promotional design, and use of social media across traditional and digital media platforms. Repeatable; Maximum of 3.0 credit hours may be applied to the Mass Communications major.

Lecture Hours: 1.00 Lab Hours: 4.00Total Hours: 3.00


Fall 2021 Semester
Course Title Instructor Campus Section Syllabus
Prac: Blueston Pub Rela Firm LeQuinta (Taylor) Bryant Carrollton 01 Download Syllabus [PDF]