Assistant Professor
678-839-4153
lbryant@westga.edu
Humanities Building - Room 217
Office Hours
Vary by semester
Taylor Bryant, assistant professor (clinical track) in the mass communications department at the University of West Georgia, is passionate about training and educating current and future communicators. With more than ten years of field experience, she embraces the changes that come with being an innovative leader in communications. From radio to public relations, Taylor continues to prove that effective communication is her greatest strength. The Decatur, Georgia native started her professional radio career in Montgomery, Alabama. There, she applied her passion for change through effective public relations strategy and citywide community events. A jack-of-all-trades, she later increased her fan base with her tag line “Buckle Up and Be Safe” when working on-air. Her experiences and unique approach to communications has gained her multiple recognitions in the field. She has more than five statewide radio awards and was most recently named one of PRSA Georgia's 40 Under 40 Top Communicators. Well versed in speaking, consulting, strategizing, interviewing and writing, Taylor has had the pleasure of interviewing some of the top names in entertainment. (Steve Harvey, Usher, Tom Joyner, Sheryl Lee Ralph, Maxwell, and Morris Chestnut, to name a few.) She has also served as the chosen host for an array of events: fashion shows, step-shows, red carpets, conferences, workshops, and panel discussions.Following a successful career in radio, Taylor quickly worked her way up as a public relations professional. She's managed award-winning campaigns and implemented effective internal and external strategy at various levels. At the director level, Taylor managed all communications and media relations for more than 38,000 students and 14,000 employees at one of the largest SEC institutions.Today, she continues to work as a passionate professor and media and communications expert in higher education. She is most passionate about preparing and motivating students for successful careers in the field by challenging them to identify innovative ways to serve as change agents in the field.
- B.S., Business Education, Alabama State University, 2005
- M.A., Higher and Postsecondary Education, Columbia University, 2007
- M.S., Communication and Information Design, Kennesaw State University, 2017
- COMM-1100 (Human Communication)
- COMM-1154 (Intro to Mass Communications)
- COMM-3313 (Public Relations Principles)
- COMM-3354 (Digital Social Media & Society)
- COMM-4413 (Public Relations Cases)
- COMM-4414 (Public Relations Management)
- COMM-4421P (Prac: Blueston Pub Rela Firm)
- COMM-4444 (Public Relations Campaigns)
- COMM-4451 (Public Relations Writing)
- XIDS-2002 (iBrand:Beyond Likes & Posts)
Spring 2021 Sections
- COMM-1100 (Human Communication) Section: 1MG
- COMM-1154 (Intro to Mass Communications) Section: E02
- COMM-4414 (Public Relations Management) Section: E01
- COMM-4451 (Public Relations Writing) Section: E01
Fall 2020 Sections
- COMM-1100 (Human Communication) Section: 1IG
- COMM-3313 (Public Relations Principles) Section: E01 Download Syllabus [PDF]
- COMM-4413 (Public Relations Cases) Section: E01 Download Syllabus [PDF]
- COMM-4421P (Prac: Blueston Pub Rela Firm) Section: E01 Download Syllabus [PDF]
Summer 2020 Sections
- COMM-1154 (Intro to Mass Communications) Section: E03 Download Syllabus [PDF]
- COMM-3354 (Digital Social Media & Society) Section: E02 Download Syllabus [PDF]
Spring 2020 Sections
- COMM-1100 (Human Communication) Section: 09G
- COMM-1154 (Intro to Mass Communications) Section: E04 Download Syllabus [DOC]
- COMM-4414 (Public Relations Management) Section: 01 Download Syllabus [DOC]
- COMM-4414 (Public Relations Management) Section: 101 Download Syllabus [DOC]
- COMM-4451 (Public Relations Writing) Section: 01 Download Syllabus [DOC]
Fall 2019 Sections
- COMM-1100 (Human Communication) Section: 09G
- COMM-1154 (Intro to Mass Communications) Section: E03 Download Syllabus [DOC]
- COMM-1154 (Intro to Mass Communications) Section: E05 Download Syllabus [DOC]
- XIDS-2002 (iBrand:Beyond Likes & Posts) Section: 14
- COMM-4444 (Public Relations Campaigns) Section: 01 Download Syllabus [DOC]
Summer 2019 Sections
- COMM-1154 (Intro to Mass Communications) Section: E04 Download Syllabus [DOC]
- COMM-4414 (Public Relations Management) Section: E01 Download Syllabus [DOC]
Spring 2019 Sections
- COMM-1100 (Human Communication) Section: 07G
- COMM-1154 (Intro to Mass Communications) Section: E03 Download Syllabus [DOC]
- COMM-4414 (Public Relations Management) Section: 01D Download Syllabus [PDF]
- COMM-4451 (Public Relations Writing) Section: 01 Download Syllabus [DOC]
- COMM-4451 (Public Relations Writing) Section: 101 Download Syllabus [DOC]
Fall 2018 Sections
- COMM-3354 (Digital Social Media & Society) Section: E02 Download Syllabus [PDF]
- COMM-3354 (Digital Social Media & Society) Section: E01 Download Syllabus [PDF]
- COMM-4414 (Public Relations Management) Section: 01 Download Syllabus [PDF]
- COMM-4451 (Public Relations Writing) Section: 02 Download Syllabus [PDF]
Public Relations
Taylor's skills with public relations span the basic principles and theories of the field applied in a practical sense. Her experience includes managing internal and external public relations experience for more than 36,000 students and 14,000 faculty and staff.
Social and Digital Media
Taylor's experience with social media includes content management and creation, campaigns, personal branding, and leading teams to create effective policy and procedure around social media.
Crisis Communication and PR Management
Taylor's expertise with crisis management includes crisis communication planning, drafting statements, managing media, training and exercises.
Human Communication
Personal Branding
Personal branding is the practice of marketing people and their careers as brands. It includes developing and maintaining a reputation and impression of an individual, group or organization.